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Recruitment agenciesI’ve done SEO for recruiters, including specialist IT recruitment. Agencies need two audiences at once. Employers looking to hire and candidates looking for work. Both start on Google, and the agency that shows up for both wins. I help you get found by each.
Job boards own most candidate searches, and big national agencies spend heavily on the employer side. A local or specialist agency can still win, but only with a site that does more than list live jobs.
Employers searching for help want to know you understand their sector, how quickly you can fill a role and what it costs. Candidates want to see the kind of jobs you place and what working with you is like. A page for each sector and each audience lets Google match you to both.
Specialists have an edge. “IT recruitment agency Liverpool” or “construction recruitment Merseyside” are far less crowded than “recruitment agency”, and the people searching are ready to talk.
“Recruitment agency Liverpool”, sector searches like “IT recruitment”, “engineering recruitment” or “office temps”, and candidate searches like “developer jobs Liverpool” or “temp work near me”.
More vacancies to fill and more candidates to fill them.
A page for each sector you recruit in, aimed at employers looking to hire.
Pages for the roles you place most, so job seekers find you and register.
Job pages set up so Google can show them in its job search results.
Local salary guides that employers and candidates both search for.
Office photos, the right categories and reviews from clients and candidates.
Who your recruiters are and what they specialise in. People hire people.
Really happy with the job Pete and the team do me my business, so much that I have referred them to others in my industry. Great site and really high rankings, keep up the good SEO work guys!
Employers bring the fees. Candidates make the placements possible. Your site needs a clear path for each, so neither gets lost in pages meant for the other.
Two simple buttons on the home page, “I’m hiring” and “I’m looking for work”, make a big difference.
How I’d bring in more clients and candidates.
Send me your website and the sectors you recruit in. I’ll see who’s winning those searches.
Sector pages, clear paths for employers and candidates, job setup and your Google listing.
Candidate pages, salary guides and more reviews, with a monthly report on what moved.
Fill this in and I’ll take a careful look at your site and listing before I come back to you. No automated report and no sales pitch.
It’s £125 a week if you want me to crack on, which is about £18 a day. Less than a couple of coffees.
For recruitment agencies across the North West.
Rather message? WhatsApp me on 07463 631121 or call 0151 402 0925.
Tap a question to open it.
£125 a week, which is about £18 a day, on a 30 day rolling basis. That covers your SEO, Google listing, AI visibility and looking after your website.
For candidate searches, it’s tough but possible on specialist roles. For employer searches, a local specialist can win more easily.
Employers first, as they bring the fees. But candidate pages help fill roles faster.
Yes, if they’re marked up. I’ll check your job pages are set up for it.
Very well. “IT recruitment Liverpool” is far less crowded than “recruitment agency”.
Yes. They get searched, shared and linked to, which helps the whole site.
Ask after a successful placement, from both the client and the candidate.
Listing fixes can help within weeks. Sector searches usually take a few months to rank well.
Usually. If it’s on WordPress I can make the changes myself. If not, I’ll tell you straight whether it’s worth fixing or rebuilding.
Your website, the sectors you recruit in and access to your Google listing. WhatsApp is the easiest way to start.